Privacy Policy Driver&Fleet

Privacy Policy

Last updated 24.3.2023, (26.5.2021)


Ahola Digital Oy Ab (as of December 2022, previously known as Oy Attracs Ab) is the provider of digital transport management solutions both for the road, city logistics and project logistics. Ahola Digital aims to lead the way for progressive transport and logistics companies.


Ahola Digital is dedicated to protecting the confidentiality and privacy of personal data entrusted to it. This Privacy Policy applies to data collected in connection with the services and products (including websites operated by Ahola Digital and mobile applications) offered by Ahola Digital to its customers and customers end users. By customer we mean an entity who have acquired the service from Ahola Digital and by an end user we mean a natural person using the service as our customer’s client, customer’s cooperation partner or as customer’s employee.


This Privacy Policy explains and governs Ahola Digital’s personal data collection, processing and usage practices in relation to the services. By registering and/or by submitting your personal data to Ahola Digital by using the service, you are also agreeing to that Ahola Digital may use your personal data in accordance with this Privacy Policy. If you do not agree with the personal data processing practices described herein, you are not entitled to use the service. Based on the agreement between Ahola Digital and its Customer, and your consent, Ahola Digital processes (for example collect, use, disclose, transfer and store) your personal data in connection with the provision of the service.


The Information We Collect


Personal Data


When using the service we may ask you to provide certain personal data related to your usage of the Service. Processed personal data may include, for example:

Your name, contact details (such as e-mail and phone number), language and other information that personally identifies you or relates to the use of the Service, such as location data, submitted or made available by You later in the course of Your subscription to our Service.


Location Data


Driver location data that is created during the use of our service. Ahola Digital collects location data when the driver app is running in the foreground (app open and on-screen) or background (app open, but not on-screen) of their mobile devices. The driver location data is used in our location based services and features.


Website usage, Log files and Cookies


We may collect certain information received automatically when using our website. Such information refers to your computer (or to another device) and visits to the service’s website. This information includes information about Your interactions with our website and mobile applications, including advertising, products and services which are displayed, offered or otherwise made available on the website; technical data, such as the referring website address, access times, Your IP address, device identifier, network and computer performance, browser type, language and operating system; and location information. We may use cookies and similar technologies to collect this information. We may store and use this information in accordance with this Privacy Policy.


Information Collected by Our Customers


Our Customers can use the online tools and functionalities we provide in connection with the service, as well as tools provided by third parties, to collect information when you use the service. Ahola Digital does not control its customers’ use of these tools or functionalities. In our agreements with our Customers, we require that they comply with applicable privacy laws and that they will provide any required notices regarding sharing your personal data with us collected by using the service.


How We Use the Information We Collect


We may use your personal data and other data we collect to: provide, personalize and improve the service, for example by providing customized or localized content; ensure technical functioning of the service, develop new features, functionalities or services and provide support; to perform research, analyze and compile statistical information about your use of the service, including your interaction with content made available therein; communicate with you for purposes related to the management of our customer or end user relationship; send you promotional material and other marketing communications relating to our or our customers’ services, and to enable interoperability and data (including personal data) exchange between service and third party service providers.


Your personal data is not processed for other purposes than defined in this Privacy Policy, unless we obtain your consent for it, or it is permitted by the applicable law.


Sharing of Your Information


We will not sell Your personal data to any third party.


However, we may share the data (whether personal data or non-personally identifiable data) with our affiliates or subcontractors for the above purposes. In case we share the data, we will ensure that personal data is shared and processed only to the extent necessary and only for the intended purpose. Such third parties are also required to maintain the confidentiality of your personal data.


We may use aggregated and anonymized information about end users for the purposes of internal research and to determine trends or metrics concerning how end users are engaging with our service. We may disclose reports of such general trends publicly or share mentioned information with our affiliates or business partners for product development, without disclosing end users’ personal data.


Transfers of Personal Data to Other Countries


In order to ensure proper functioning of the service, and to facilitate our global operations, We may need to share and transfer your personal data with companies operating in other countries within EU (for example, if our servers are located in another country).


You expressly consent that Ahola Digital has the right to share and transfer your personal data to other countries for the purposes described in this Privacy Policy. In addition to transferring based on Your expressly given consent, We may transfer your personal data to other countries on other legal grounds as stipulated in the applicable privacy laws.


Data Security


We take reasonable administrative, physical and electronic measures designed to protect the information (including personal data) that We collect or receive from or about end users of our Service from unauthorized access, use or disclosure. For example, when you enter personal data on forms on our service, we encrypt this data using relevant encrypting methods (for example SSL) or other technologies. We have to inform you, however, that no method of transmitting information over the internet or storing it is completely secure. For that reason, we cannot guarantee the absolute security of any information (including personal data).


Access to personal data is given exclusively to authorized persons on Ahola Digital’s side or its Customers, affiliates or subcontractors, for instance, in connection with the supply of support services or other services relating to the service. We have ensured that our employees do not process personal data on a wider basis than required for the provision of the service. Ahola Digital’s personnel have received training on the confidentiality obligations and restrictions relating to the processing of personal data.


Information about Cookies and Similar Technologies


A “cookie” is a small text file that is placed on Your computer or other terminal device by a web server when you visit a website. Cookies are used to personalize Your browsing experience by helping a website recognize your device when you return to that website or to analyze how you use our Service or website. Each cookie is individually assigned to Your terminal device and only the server that has placed the cookie is able to read it later on. A cookie does not run programs and it cannot be used to deliver viruses or other malware, or harm Your terminal device or data files. An individual user is not identifiable merely through the use of cookies or similar technologies.


We use cookies and other similar technologies to operate, analyze and improve the service or our website to better serve our customers and end users, and to provide you with personalized information in accordance with this Privacy Policy.


You have the option to manage your cookie preferences through your web browser. You can set your browser to accept, block or delete all or certain cookies. Please note that if you choose to block cookies, this may prevent the proper functioning of the service or our website.




All questions about this Privacy Policy and other contacts should be made by e-mail to the address [email protected]. You may also contact us in person in our offices or in writing:

Ahola Digital, Tietosuojavastaava, Tervahovintie 2, 67100 Kokkola, Finland.


Please note that we may periodically update this Privacy Policy.